Top Drawing & Coloring Apps on iOS in the UK: Q3 2025

In the third quarter of 2025, the leading drawing and coloring apps on iOS in the UK exhibited varied performance metrics in terms of downloads, revenue, and active users. Here's a closer look at the top five apps in this category.

Color by Number: Coloring Games from Wildlife Studios showed a mixed trend in weekly downloads, peaking at around 21.6K in late July before declining to approximately 14.8K by the end of September. Revenue followed a similar pattern, with a high of about $8.5K in mid-August. Active users saw fluctuations, starting at 44.3K and ending the quarter at around 46.3K.

Happy Color by Numbers Game by X-Flow experienced a steady increase in weekly downloads, reaching 11.5K by the end of September. Revenue peaked at around $1K in early September, while active users remained robust, peaking at 140.5K in late July.

Zen Color - Color By Number from Oakever Games saw its weekly downloads peak at 11.9K in late July. Revenue increased steadily, peaking at approximately $1.4K in early September. Active users showed a peak of 114.8K in late August before declining towards the end of the quarter.

Color Pop AI - Coloring Book by MWM maintained a consistent revenue stream, peaking at $13.4K in mid-August. Downloads saw a decline from 8.9K in early July to 4.5K by the end of September. Active user numbers were fairly stable, ending the quarter at around 39.6K.

Finally, Phone Case DIY by Crazy Labs, despite having no revenue, showed an increase in downloads, peaking at 5.9K in mid-August. Active users peaked at 41.7K during late August, showing a significant engagement despite the lack of revenue generation.

These insights are based on data from Sensor Tower, where more comprehensive analytics can be explored.